According to Basecamp, shaping “defines what the feature does, how it works, and where it fits into existing flows.” It also answers typical questions about the problem you’re trying to solve, the target audience, and more. While most of the team is working on building a new feature, others (or sometimes one empowered generalist) are shaping what the next project might be. Spend more time planning projects before starting themīasecamp’s model for project management is split into two tracks: shaping and building. What Basecamp’s Shape Up teaches us about project management 1. This framework, called Shape Up, contains a few important lessons about project management that can be applied to most businesses and industries. It’s through a framework that they built and honed over time. It’s not by using Agile, or scrum, or waterfall and it’s not by outsourcing work to contractors or anything like that. They’ve built one of the top project management tools and have continuously shipped upgrades and features, all with under 50 employees. įor 15 years, Basecamp has been a stand-out example of how much you can achieve with a small team.
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